Yesterday I saw a very haggard Ojan at the cafeteria, where he explained to me that they were launching soon. I put my hand on his shoulder and said something to the effect of: "There's something I need to tell you now, before it launches: people will hate it. This comes with putting something out there in front of millions of people -- someone will always find something to dislike and the haters are always the most vocal. Even when we made free optional new features on LiveJournal the users would find something to complain about. I want to tell you this now, so when it happens after you launch it doesn't sound like I'm just trying to make you feel better."